

Arkan Real Estate
Connected real-estate growth operation
Campaign partner · Moriarty / Arkan
About the project
The context behind the growth system
Arkan Investment is a real-estate brand built around turning opportunity into a clear buying journey. Moriarty supports its growth as one connected operation, from the first campaign interaction to structured sales follow-up.
Moriarty's role
Moriarty connected acquisition, lead intake, CRM attribution and sales follow-up in one operating workflow.
From need to outcome
The challenge
Marketing activity, incoming inquiries and sales follow-up needed one shared source of truth instead of separate tools and spreadsheets.
Moriarty's solution
Campaigns and a dedicated landing experience feed Moriarty CRM with source context, then leads move through controlled assignment and follow-up stages.
The outcome
Arkan operates with clearer attribution, an organized sales pipeline and visibility across the journey from inquiry to deal.
Solutions
A system designed around the company's real need.
- Google Ads
- Lead generation
- CRM
- Sales operations
- Landing page
